Computer Aided Telephone Interview (CATI):
Our state-of-the-art 600-seat call center and corporate headquarters in Las Vegas, NV, brings unrivaled scale to the industry. Every project we take on is completed in person, within our 42,000 square feet facility, abiding by strict quality standards ensuring the highest quality deliverable on every engagement.
Our Management & Operations team have decades of quality Market Research Data Collection experience. We organize our call center in a team-oriented manner to provide not only oversight but also foster an environment of continual improvement. We utilize a 5% Manager ratio and a 10% Quality Assurance Management Ratio to ensure the success of your important studies. We also provide dedicated trainers whose sole function is to ensure that all interviewers understand the needs and nuances of your project.
Learn MoreUsing our VOXCO CATI system, securely connect your CATI product to our CATI stations via VPN or dedicated circuits or use a hybrid approach by embedding your CATI solution inside of ours. Our networking systems offer flexible configurations to adapt to our clients’ needs.
Inbound Campaigns, use of multiple phone numbers, and leaving Answering Machine messages for respondents to call back as an Inbound respondent are easy with Precision’s systems. Additionally, Precision offers bi-lingual capabilities in over 10 different languages.
For nearly 20 years, Precision has provided CATI Data Collection Services to some of the largest non-profit and Social Science Organizations, Financial Institutions, Corporations, Political Consultants, and Marketing Agencies in the United States.
Quality People, Unimpeachable Data. That’s the Precision Opinion way.

SMS / MMS (Text-to-Web):
In 2017/2018, Precision Opinion’s in-house developers built a TCPA Compliant SMS system for non-opt-in data collection. As an early adopter of this methodology, we have a deep understanding of the benefits that the SMS/MMS mode brings as a stand-alone mode or in a multi-mode data collection process. This mode provides us with further geographic and demographic feasibility for smaller audiences and can help balance out the costs of CATI data collection for your projects.
Reach respondents at the speed of online panels, with the reach of Phone CATI, but at a cost cheaper than Phone. SMS can target geographies and populations for a more representative data set than Online Panel can. Have a real small population to reach? Use SMS as a tool in the multi-modal data collection kit. Online Survey Panels have approximately 6% of the US population engaged. However, with SMS Surveys you can reach your respondents via text messages to Cell Phones, which nearly all adults have.
Learn MoreInteractive Voice Response (IVR):
Precision operates two different IVR systems built into our Voxco platform. These systems allow Outbound campaigns for opt-in, Inbound campaigns from pre-launch mailings with a call-in line, by leaving respondent voice mail messages with an inbound number to call back on, or by transferring CATI respondents into IVR’s for Warm Handoff campaigns or to ask sensitive questions of audiences that would prefer privacy.
IVR Systems can add another layer of benefits to your research projects, via a customizable approach.
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Mail to Web:
With Mail-to-Web surveys, Precision Opinion can produce higher response rates and completion rates than single modalities utilizing a multi-mode approach that features Mail-to-Web. We can produce data collection campaigns featuring the Mail-to-Web mode within a similar time frame as an outbound CATI campaign, with higher respondent participation rates than other modes while utilizing the same list sources as CATI, but at a cost less than traditional CATI data collection. Let the Precision team guide you back to the world of mail surveys by utilizing online data collection instead of paper, to provide more rapid data results.
Need paper surveys for employee surveys where employees don’t have internet access or don’t want to participate in that way? No problem, we can manage it all for you.
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